Between September and December 2019 we partnered with UK Youth to pilot a new programme to provide 180 young people aged 14-25 with an introduction to entrepreneurship. The programme launched in three delivery regions in the UK – London, Bolton and Coventry. Watch our short video about the pilot below.
The programme engaged young people to create an idea for a product, service or business that can help to solve a problem within their local area or wider society. Young people were encouraged to focus their innovative solutions around 3 key themes:
Participants took part in a Challenge Day to learn about Entrepreneurship and met Entrepreneurs who shared their experience. The young people were guided through a design thinking approach to develop their ideas and had the opportunity to meet and be supported by local business professionals, entrepreneurs and trustees of The Grass Roots Foundation.
At the end of the Challenge Day, the participants pitched their ideas to the panel of judges and scored against judging criteria. All individuals and groups received feedback and advice on their work and on their ideas. The groups with the highest scores moved into the next round of support and idea development – the Ideas Accelerator.